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Psy is a South Korean rapper and singer-songwriter. Known for his humorous music videos and performances, he has received numerous accolades, including an American Music Award, ten MAMA Awards, and a World Music Award. Psy debuted with his first studio album Psy from the Psycho World! to mixed reviews from critics, who criticized its inappropriate content. In 2010, he signed with YG Entertainment, where he released his breakthrough single "Gangnam Style" in 2012. The song and its accompanying music video became a trend following its release; the music video was the most-viewed video on YouTube at the time and became the first to reach 1 billion views. He followed this with his single "Gentleman", which was the most-viewed YouTube video in its first 24 hours at the time. In 2018, he founded his talent agency P Nation, where he released his studio album Psy 9th in 2022, supported by the lead track "That That".
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